After careful consideration of song choices, I have decided on the song I wish to use. In my planning, I have been looking for a song which will capture the imagine the imagination of the audience to make it feel-good and upbeat and so that the audience will remember what they have seen. I have listened to many various songs and worked out which would best follow my brief.
I have decided that in order to follow my brief and ensure that I am able to reach out to the widest audience, I will use a song which is catchy and has scope to be individual and original. I have decided to use the song 'Saturday Night' by Whigfield as it already has a world famous dance which I may in some way be able to incorporate into my video. Whilst being as individual as possible in the creation of my music video, I will ensure to incorporate a group of people into my video to dance to the song.
I believe that my song choice will enable me to make the most out of my brief and audience profile. It will ensure that my video has lots of scope for creativity and for defying convention so that I am able to make it my own. Saturday Night is energetic and is the perfect song as it fits my brief exactly. The song meets my brief of a pop song, aimed at a majority, teenage audience.
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